Retail Sales Remain Flat in December, Surprising Analysts
December is typically regarded as a peak month for US retail, driven by holiday spending and end‑of‑year deals, yet consumer outlays unexpectedly flattened, providing a more restrained view of household activity and prompting fresh doubts about economic traction as the new year approaches.The latest retail sales report highlighted an unexpected lull in consumer activity during a period when spending generally picks up, with figures from the US Commerce Department indicating that December retail sales were flat compared with the prior month, a notable cooldown after November’s strong rise, surprising economists who had anticipated continued, though slower, growth, and although the…